Context first
The main problem in large eCommerce projects is rarely just design. The interface depends on catalog data, backend speed, integrations and daily operator workflows. Serious changes therefore start from the real flow, not new CSS on top of an old problem.
Fix the cause, not the screenshot.
Architecture before decoration
At AdeptDEV I separate the visual layer from the source of truth. That makes it possible to redesign the experience without unnecessarily rewriting working business logic while gradually removing typical CMS traces from the frontend.
AJAX with fallbacks
AJAX alone does not make a site modern. It needs correct History API behavior, failure fallback, state restoration, keyboard accessibility and protection from duplicated handlers after dynamic content swaps.
navigate → fetch fragment → swap → bind state → history.pushState()Result
This approach requires more discipline in the first part of the work, but makes later iterations faster and far less fragile.
AdeptDEV